NHSN blog

The Power of Positioning

How to distinguish yourself from the competition to be sure you have a preferred place in your target customer's mind

by Christine Comaford-Lynch

What Your Customer Isn't Saying About Your Sales Pitch

What Your Customer Isn't Saying About Your Sales Pitch

By RAM CHARAN

Surge in U.S. Hispanic Population

Surge in U.S. Hispanic Population 
Driven by Births, Not Immigration

Dynamic Differs  From '90s Growth,  Census Data Show

By CONOR DOUGHERTY and MIRIAM JORDAN
May 1, 2008

Top 5 Tips for New Sellers

Radical Sales And Marketing For Your Small Business

Rethinking the Presentation

These practical tips can help you improve your presentations and avoid sabotaging your business's chances of success

by Carmine Gallo 

Sales Stuck? Try Sticking to a Script

To improve your odds of landing a paying client, prepare a dialogue you can use to disqualify bad leads. Then start building rapport

by Christine Comaford-Lynch

A Bad Lead Is Worse Than No Lead at All

Entrepreneurs can learn to target "high probability" prospective clients instead of wasting time and money selling to the ones who won't commit

by Christine Comaford-Lynch

Hispanic-American Market

http://www.mfha.net/PDFs/MMHA_guide.pdf

Guide to Marketing to Hispanic

Guide to Marketing to Hispanic Customers

How to sell to America's largest minority group
By Greg Brown

http://www.work.com/marketing-to-hispanic-customers-60/